Binance Alpha: What Is It, How to Earn Points, and What Rewards Can You Claim?
Binance Alpha is a points‑based activity launched by Binance. By holding or trading designated tokens, users can earn Alpha Points. These points can be redeemed for participation in Token Generation Events (TGEs) and for Alpha‑token airdrop rewards.
We have compiled a complete guide to Binance’s newly launched Alpha Points program, breaking down the participation pathways, point‑earning methods, and the airdrops and TGE eligibility you can exchange them for. Read on to decide whether it fits your strategy and to master the subsequent steps.
What Is the Binance Exchange Alpha Activity?
Binance Alpha went live on December 17 2024 inside the Binance Web3 Wallet. Its purpose is to showcase early‑stage projects that have strong growth potential.
The tokens featured are hand‑picked by the Binance research team, offering a fast‑track purchase channel. While this does not constitute an official endorsement, the likelihood of these projects later listing on the Binance Spot or Futures markets is comparatively high.
To try the Alpha activity, first complete the registration steps below (skip them if you already have a Binance account):
- Register on the Binance website: <https://accounts.binance.com/register?ref=B2345> (copy the link into your browser).
- Download the Binance Android app: <https://www.bitaigen.com/binance/download>
Important for U.S. users – If you reside in the United States, you must use Binance.US (the U.S.‑compliant platform) rather than the global Binance website or app.
After opening the Binance app, go to the home screen and tap [More].

In the [Activities & Rewards] module you will see the entry point for the Alpha activity.

Once inside, the system displays your current points balance.

Two Ways to Accumulate Binance Alpha Points
1. Holding‑Based Points
If you hold designated tokens (either Spot assets or tokens listed on the Alpha list) in the Binance Exchange or Binance Wallet, you earn points automatically each day.
| Holding Amount (USD‑equivalent) | Points Earned per Day |
|---|---|
| 100 USD ≤ X < 1,000 USD | 1 point |
| 1,000 USD ≤ X < 10,000 USD | 2 points |
| 10,000 USD ≤ X < 100,000 USD | 3 points |
| X ≥ 100,000 USD | 4 points |
*The holding amount is calculated using the latest market price and is expressed in USD. If you prefer to fund your account via fiat, you can use SEPA, SWIFT, or other bank‑transfer methods supported by Binance.*
Points are settled daily, and continuous holding stacks up over time.

2. Trading‑Based Points
When you trade tokens that appear on the Alpha list and meet the required trading volume, you earn points. The relationship between points and volume is exponential, following the formula 2ⁿ = required trading volume (USD), where *n* is the number of points you wish to obtain. For example:
| Points Desired | Required Trading Volume (USD) |
|---|---|
| 1 | 2 |
| 2 | 4 |
| 3 | 8 |
| 4 | 16 |
| 5 | 32 |
| 6 | 64 |
| 7 | 128 |
| 8 | 256 |
| 9 | 512 |
| … | … |
Only buy‑side volume counts; sells are excluded. After a purchase, additional buys continue to accumulate points.

Both types of points are tallied each day, and the system retains a 15‑day rolling record. For instance, if your account holds 100,000 USD worth of eligible assets, you can earn a maximum of 4 points per day, capping at 60 points after 15 days.
What Can You Use Alpha Points For?
- Earn eligibility for Binance TGEs – Reach the required point threshold (e.g., 45 points) to qualify for the current Token Generation Event.
- Claim the Alpha‑token airdrop – Satisfy the airdrop point requirement (e.g., 65 points) to receive a fixed amount of Alpha tokens.
Once you meet the threshold, the reward is automatically credited. Higher point totals do not increase the airdrop quantity; the reward is flat per qualifying tier.
Tax reminder – Crypto gains, airdrops, and token swaps may be taxable in your jurisdiction. Consult a tax professional to ensure compliance with local regulations.
How to Trade the Binance Alpha Token
Access the Alpha Section
Previously you had to perform the swap inside the wallet. Now you can locate the Alpha tab directly on the [Markets] page of the Binance app.

Clicking the tab reveals the full Alpha token list, which mirrors the list shown in the wallet.

Select and Purchase a Token
Pick the desired token from the list, review its live price, and tap [Trade].

In the Spot trading interface you can use USDT or any other supported cryptocurrency to exchange for the Alpha token. Order types include Limit Orders and Market Orders (the latter functions like a “instant swap”). You set your own buy price when using a limit order.

Frequently Asked Questions About Binance Alpha Points
1. Are the previous BSC Alpha token purchases and the Alpha 2.0 limit‑order rules still valid?
No. They ceased to apply as of 09 April 2025 08:00 UTC+8. Please refer to the latest official guidelines.
2. How can I view which tokens have a 4× or 2× trading‑volume multiplier?
Open the Binance app, go to [Wallet] → [Markets] → [Alpha] → [Points]. From there you can filter tokens that enjoy the respective multipliers.


3. “Tokens airdropped or sold via Binance Alpha enjoy a 30‑day Alpha‑platform incentive.” When does the 30‑day period start?
The countdown begins on the day the token becomes tradable on the platform (i.e., the official listing date).
Note: All data are subject to the system’s real‑time statistics.
Advanced Guides
Trading Competitions
Participating in Alpha‑token trading competitions can earn you activity subsidies, which help offset the cost of generating volume and thereby boost your daily point earnings. The competition entry point is shown in the screenshot below; each day at 01:00 UTC the minimum trading volume threshold is announced. *(Empirical observation: the threshold often rises sharply on the penultimate day of the competition.)*


Once you meet the competition’s threshold, the awarded tokens are distributed within 24 hours after the event concludes.
Booster Events
The Binance Wallet’s Booster program requires you to link a personal X (formerly Twitter) account. Choose projects with low entry cost and simple tasks to maximize efficiency. Below we illustrate the Astra Nova Booster – Phase 1, which mainly involves lightweight social‑media tasks.



Summary
Binance Alpha Points constitute a core feature of the Binance ecosystem, offering users a pathway to TGE eligibility, token airdrops, and supplementary incentives. By mastering both the holding‑based and trading‑based point‑earning mechanisms—and by leveraging competitions and Booster events—you can maximize your point accrual. Whether you are an experienced trader or a newcomer, a thorough understanding of the Alpha program is worthwhile and encourages active participation.
The content above fully answers the questions: “What is the Binance Exchange Alpha activity? How do you accumulate points? What rewards can you obtain?” For further details and updates, stay tuned to Bitaigen’s (比特根) upcoming articles.
Related Reading
- Claim Binance Alpha Airdrops & Earn Points – Guide
- Binance Alpha Airdrop: How to Claim & Earn Free Crypto
- Binance Alpha 逆向订单详解:OTO 自动对冲与交易管理
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